Veloura™ — Unstoppable Matte Color That Keeps You Confident All Day Long
Veloura™ — Unstoppable Matte Color That Keeps You Confident All Day Long
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Say Goodbye to Fading Lips—Feel Confident from Dawn ’Til Dusk
Meet Veloura™, your go-to collection for rich matte colour with a comfortable, moisturised feel. Infused with Vitamin E, beeswax and natural oils, this lightweight formula glides smoothly across the lips while creating a soft, velvety finish. With ten versatile shades to choose from, Veloura™ makes it easy to switch between understated daytime looks and bold evening colour.

What Makes Veloura™ Your Must-Have Matte Lip Collection?
✅ Long-Lasting, Water-Resistant Colour: Enjoy vibrant matte colour designed to resist everyday smudging and fading, helping your lip look stay polished through your busy routine.
✅ Lightweight Moisture and Comfort: Enriched with Vitamin E, beeswax and natural oils, the smooth formula helps keep lips feeling soft and comfortable without a heavy or sticky finish.
✅ Ten Shades for Every Style: From subtle neutrals to statement-making tones, the versatile collection gives you plenty of options for everyday wear, evenings out and special occasions.

Find Your Perfect Veloura™ Shade for Every Occasion
Discover a lip collection designed to make every look feel complete. Veloura™ combines intense-looking matte colour with a smooth, comfortable texture, helping you create a polished finish without feeling weighed down. The ten-piece shade selection gives you the freedom to experiment with soft everyday tones, elegant neutrals and bolder colours, making it a versatile addition to your beauty routine.
| Veloura™ | Others | |
|---|---|---|
| All-Day Moisture & Comfort | ✅ | ❌ |
| Long-Lasting Colour | ✅ | ❌ |
| Water-Resistant, Smudge-Resistant Formula | ✅ | ❌ |
| 10 Versatile Shades | ✅ | ❌ |
Veloura™ Matte Lip Collection — Soft Lips, Bold Colour, Effortless Style
✅ Rich Matte Colour Without the Heavy Feel: Veloura™ glides smoothly onto the lips to create a refined matte finish that complements both everyday and statement looks.
✅ Nourishing Ingredients for Comfortable Wear: Vitamin E, beeswax and natural oils help provide a softer, more comfortable feel while you enjoy your favourite shades.
✅ Ten Shades to Match Your Mood: Keep your beauty routine versatile with a curated selection of colours suited to casual days, evenings out and special occasions.

Frequently Asked Questions
Veloura™ contains Vitamin E, beeswax and natural oils to help keep lips feeling soft and comfortable while wearing the matte formula.
Veloura™ is designed for long-lasting wear with a water-resistant, smudge-resistant finish. Wear time can vary depending on eating, drinking and individual lip conditions.
The formula features nourishing ingredients such as Vitamin E, beeswax and natural oils. If you have particularly sensitive skin or known ingredient allergies, check the ingredient list before use.
Absolutely. The ten-shade collection includes versatile colours that can be styled for casual daytime looks, evenings out and special occasions.
Apply directly to clean, dry lips, starting from the centre and working towards the edges. Allow the colour to settle for a smooth, even matte finish.
Shipping & delivery
Shipping & delivery
Free insured shipping on every order, sent with UPS including track & trace. Average delivery time is 7 to 10 business days. You receive your tracking number by email as soon as your parcel leaves the warehouse.
Returns & refunds
Returns & refunds
Not happy with your order? Request an exchange or a refund within 100 days of receiving it. The item must be unused and in its original packaging. Email us and we will walk you through it.

Excellent
based on 9,500+ reviews
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Exactly as pictured
Everything was perfect. Simple, reliable, and exactly what I was hoping for.
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Fast delivery
Ordered on a Monday and it was at my door before the weekend. Tracking worked the whole way, so I always knew where my parcel was.
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Great quality for the price
Really impressed with how everything turned out. I would definitely choose this again.
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Happy with it
Really happy with my order. Delivery took a couple of days longer than expected, but customer service kept me updated and answered within a day.
- ★★★★★Verified
Second order already
Really happy with this gadget. It works exactly as expected and makes everyday tasks much more convenient.
- ★★★★★Verified
Easy returns
I returned one item because I wanted a different size. No hassle at all, the refund was in my account within a few days.